Kylie Jenner is struggling to stay relevant. The Hulu star has had many struggling businesses, including her Kylie Swim line.
This year, she launched a new fragrance, a clothing brand, and Sprinter vodka sodas. Fans think she’s struggling with her branding and image. Keep on reading to learn more.
Kylie Jenner – Juggles Multiple Brands
The 26-year-old kickstarted her entrepreneurial journey in 2015 when she launched her Kylie Cosmetics brand. It all started with her popular lip kit, which sold out in hours.
The reality star expanded her beauty empire into a cosmetic and skincare brand. She found success with this business before selling it to Coty Cosmetics.
Kylie Jenner launched other businesses over the years. She recently launched Kylie Baby, which includes infant bath and hygiene products.
Kylie later launched Khy, which was named after herself. Her latest capsule collection dropped in late February.
Fans noticed she’s been juggling different brands. Kylie also launched her own brand of vodka sodas, which some have compared to Kendall Jenner’s 818 Tequila.
Kylie seems lost and trying to find her way. She struggles to keep up with her sisters, some of whom have their respective brands.
Kim Kardashian has her SKKN brand. She also has her fashion line SKIMS. Khloe also has a clothing brand called Good American. Meanwhile, Kylie Jenner is trying different ventures.
Struggling To Stay Relevant?
Fans took to Reddit to talk about Kylie’s ever-growing empire. They advised her to stop copying her sisters. Some fans think this is Kylie’s way of staying relevant amid the declining interest in her business and brand.
“Struggle is real, Kylie Jenner trying hard to stay relevant,” the original poster wrote.
Kylie Jenner has also been promoting a mobile game on social media. The user thinks she’s been “milking the past.” Other fans took to the thread to share their thoughts.
“I think she just needs to find her lane and stick to it. It’s ok to have multiple endeavors, but not all being launched in such a short period of time IMO,” one fan wrote.
“She came back and realized things aren’t as they used to be,” another user mused.
“Kylie romanticizing her teenage self reminds me of people that peaked in high school and still refer back to it even though they’re pushing 35,” a third fan wrote.
Kylie Jenner told fans that she was bringing back “King Kylie,” which was her moniker when she was 16 years old. However, fans have been less than impressed. Do you agree that Kylie struggles to stay relevant? Sound off below in the comment section.