The Way Home Season 3 Release Strategy Revealed Amidst Fan Backlash

Hallmark Channel spoilers and updates reveal Hallmark has changed its mind about The Way Home season 3 after receiving strong reactions from fans.

This captivating family saga, centered around time travel, wrapped up its second season with a dramatic cliffhanger, leaving audiences eager for what comes next.

Hallmark Channel Spoilers – A Brief Derailment

The future of the show faced a setback when it was announced that season 3 would first be available on streaming instead of cable, which didn’t sit well with fans. However, Variety has reported that Hallmark has changed its course regarding the beloved drama series.

Instead of launching exclusively on the new Hallmark+ streaming platform as initially planned, The Way Home season 3 will now premiere on The Hallmark Channel on January 3 at 9 PM ET.

Following the premiere, it will be accessible for streaming on Hallmark+ the following day, maintaining this pattern throughout the season; this comes in response to viewer backlash, particularly from Facebook groups.

Many viewers expressed their frustration over the need to subscribe to an additional streaming service and even threatened to boycott.

Hallmark Channel Spoilers – New Additions In Season Three

The upcoming episodes are set to introduce some exciting new faces. Julia Tomasone, Jordan Doww, and Devin Cecchetto will be joining the cast of The Way Home, portraying younger versions of Del Landry, Colton Landry, and Evelyn Goodwin, respectively.

However, what may really capture the audience’s attention is the significant twist at the end of season 2. Jacob Landry, played by Spencer Macpherson, who had been missing, is back now as an adult.

Alongside Kat Landry Dhawan, portrayed by Chyler Leigh, they are ready to reconnect with the unsuspecting Del, played by Andie MacDowell.

Hallmark Channel Spoilers – Trying What Other Channels Have Tried

Hallmark may have anticipated that the cliffhanger would draw audiences to Hallmark+, which debuted this year. However, this approach to streaming was quite unconventional.

NBC typically broadcasts its shows first before making them available on Peacock the following day, while ABC follows a similar pattern, releasing its primetime content on Hulu the next day.

In contrast, Hallmark intended to reserve The Way Home season 3 as a streaming exclusive until late 2025. It’s no surprise that this decision frustrated viewers, but it’s reassuring that the network reconsidered and opted for a more traditional route.

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Hallmark Channel Spoilers – Trying To Capitalize On A Hit

The Way Home has become a highly acclaimed scripted series on Hallmark, captivating a dedicated audience. The viewers are excited to see what the talented creators Heather Conkie, Alexandra Clarke, and Marly Reed will unveil next.

It’s only natural for executives to want to capitalize on this success. However, the sudden shift and extended period of streaming exclusivity were likely to provoke some backlash.

The show stars Chyler Leigh as Katherine “Kat” Landry Dhawan, Sadie Laflamme-Snow as Alice Dhawan, Andie MacDowell as Del Landry, and Evan Williams as Elliot Augustine.

In addition, Jefferson Brown plays Colton Landry, Spencer Macpherson Jacob Landry, and Kris Holden-Ried as Thomas Coyle.

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