Marketing Expert Says Prince Harry And Meghan Markle’s Brand is Tanking In America

If Prince Harry and Meghan Markle continue to fail to show Netflix that they can keep making successful movies and TV shows, the streaming giant may not offer them a contract renewal when their original multi-million dollar contract expires this coming year.

Yes, they’ve made one very successful show since then, ‘Harry and Meghan,’ but so far, nothing from the couple has been able to match it. This has led many to speculate on whether the couple can be able to build a brand outside of royal gossip? Here’s what one marketing expert thinks of it.

Prince Harry And Meghan Markle Are Colossally Bombing in America, Marketing Expert Claims

While ‘Polo’ is far from being the last program that the couple will develop for Netflix – there’s still Meghan’s cooking show and a screen adaptation of Carley Fortune’s romantic novel, ‘Meet Me at the Lake’ – some are predicting the sports documentary may determine the couple’s relationship with Netflix moving forward.

Spotify quickly ended their partnership with the Sussexes after the lackluster reception that ‘Archetypes’ received when it premiered in 2022, but Netflix apparently decided to stay on for the long ride. However, will their partnership outlast 2025? Many seem not to think so.

Marketing expert and writer Tony Case happens to be one of the naysayers.

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He told the Daily Beast: “The critics have universally slammed the show. Harry and Meghan are box office poison. Of course everyone is running away from it, in every direction, so to as to not pick up the stench of this colossal bomb.”

He continued, “From a brand perspective, I’m not really sure anything can be done at this point to reverse consumers’ obvious apathy toward the Sussexes. They set out to conquer America, but nobody here, it turned out, found them or what they’re peddling to be particularly compelling.”

Anyway, at the moment, fans have Meghan’s cooking and wellness show to look forward to, even though there are not many details released about it at the time.

There’s likely to be more unscripted shows coming from the couple, as hinted by Netflix Chief Content Officer Bela Bajaria.

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